Generate leads. Capture more memories. Build your lifestyle.
Welcome to The Lead Source. We provide so much more than just Paid and Organic Marketing for Professional Photographers.
We support and nurture our clients’ studios into becoming the photography business they’ve always wanted.
It all starts with a plan. A FREE plan! Book some time with us to produce a strategy to grow your studio and finally work towards your dream lifestyle.
We provide our services to Professional and Studio Photographers in the UK and US.
If you shoot any of the following, then we can help you – Newborn, Baby, Cake Smash, Family, Pet, Boudoir.
Do you identify with any of the following pains?
Cold outreach plays a huge part in a studio’s marketing so it’s vital to get your Ad marketing right. We know how your ideal clients think and what attracts them to your business.
We aim for a 20% lead-to-booking rate. We know how to qualify leads and have the processes and scripts to nurture them into becoming a booking.
We work with solo photographers, partnerships, and large studios but our business coach helps all types of photographers realise the type of business they want to build.
You want to spend your time shooting more portraits. Making Ad content, learning methods, and keeping up with algorithms eat into your time and often creates an inconsistent flow of leads.
Have you got the advantage in the salesroom? Increasing your average customer spend allows you to build a sustainable marketing model and fills your pockets.
The pains and failures of running a business can simply be exhausting mentally and physically – believe us, we know the feeling. Once again, our business coach is on hand to support you.
Marketing is a broad subject and many photographers are only taught a single “working formula.” We’ll cover all areas of marketing in your Free Strategy Sesion.
For us to truly help we need to understand what you’re doing and what you’ve been trying.
With our wide marketing knowledge we know all kinds of strategies and platforms to address any of your problems.
Facebook Ads are likely to be the bulk of your strategy. When campaigns are set up correctly, the returns can be larger than most industries.
To sustainably grow your business you MUST know your numbers. We’ll help you work these out and find areas to improve them.
We’ll pick through your process and see if we can find areas that might be having a negative impact.
We like to understand why you do what you do. This motivates us both, to find the best ways to build your dream photography business.
SEO is an ignored area of marketing within the photography industry. Discover what it takes to rise up in Google.
We can teach you how to market but at the of the day, if you can’t convert then you won’t see improvement. We’ll cover some strategies in your session.
Sound good so far?
If you are fed up with trying to do it yourself without direction, then your strategy planning session is going to give you the boost of enthusiasm you need to move forward. Complete our form and we’ll be in touch to book you in.
Not sure yet? Keep scrolling to learn a little more about us.
Our small team allows us to deliver a very personal service. Our range of skills means you’ll have a varied, powerful and sustainable marketing plan.
Facebook Ads
Email Automation
CRM Management
SEO Specialist
Content Creator
Web Design
Business Coach
Sales Trainer
Studio Photographer
Here are some of the amazing results we get for our campaigns. Some aren’t as impressive as others, but all of them provide the healthy returns needed to build a viable business.
All calculations are based on a 20% lead-to-booking conversion rate, however, estimated returns are based on each individual client’s average customer spend.
Campaign Type: Maternity
142 leads
Cost-per-lead: £1.45
Total campaign cost: £206.43
28 bookings
Estimated Return: £42,000
Campaign Type: Maternity / Bump
92 leads
Cost-per-lead: £13.75
Total campaign cost: £1,265.44
18 bookings
Estimated Return: £14,400
Campaign Type: Dog Portraits
195 leads
Cost-per-lead: £4.20
Total campaign cost: £818.57
39 bookings
Estimated Return: £78,000 (yes, you read that right!)
Campaign Type: Boudoir
35 leads
Cost-per-lead: £6.67
Total campaign cost: £233.39
7 bookings
Estimated Return: £5,600
Campaign Type: Dog Portraits
124 leads
Cost-per-lead: £5.30
Total campaign cost: £657.25
25 bookings
Estimated Return: £19,840
Campaign Type: Newborn and Baby
164 leads
Average cost-per-lead: £9.72
Total campaign cost: £1,595.31
33 bookings
Estimated Return: £49,200
We love it when a client gets in touch over the weekend to share their excitement!
Filling the months ahead with bookings! 📅
Another huge sales from a single lead, and from their first campaign! 🥳
This was just the first sale from their first campaign! 💰
We thrive off positive feedback! 😄
A sense of direction. The possibility to stop wasting time and money on marketing. A flourish photography business capturing more memories for incredible people. Sounds good doesn’t it?
If it does (which it should) then complete our form and we’ll be in touch to book your FREE session.