At the end of the day, it’s about results. We’ve collected a load of screenshots from within our client’s Facebook Ads platforms and calculated their estimated returns.
You’ll also see a bunch of Whatsapp messages and emails from very happy photographers!
Here are some of the amazing results we get for our campaigns. Some aren’t as impressive as others, but all of them provide the healthy returns needed to build a viable business.
All calculations are based on a 20% lead-to-booking conversion rate, however, estimated returns are based on each individual client’s average customer spend.
Campaign Type: Maternity
142 leads
Cost-per-lead: £1.45
Total campaign cost: £206.43
28 bookings
Estimated Return: £42,000
Campaign Type: Maternity / Bump
92 leads
Cost-per-lead: £13.75
Total campaign cost: £1,265.44
18 bookings
Estimated Return: £14,400
Campaign Type: Dog Portraits
195 leads
Cost-per-lead: £4.20
Total campaign cost: £818.57
39 bookings
Estimated Return: £78,000 (yes, you read that right!)
Campaign Type: Boudoir
35 leads
Cost-per-lead: £6.67
Total campaign cost: £233.39
7 bookings
Estimated Return: £5,600
Campaign Type: Dog Portraits
124 leads
Cost-per-lead: £5.30
Total campaign cost: £657.25
25 bookings
Estimated Return: £19,840
Campaign Type: Newborn and Baby
164 leads
Average cost-per-lead: £9.72
Total campaign cost: £1,595.31
33 bookings
Estimated Return: £49,200
We love it when a client gets in touch over the weekend to share their excitement!
Filling the months ahead with bookings! 📅
Another huge sales from a single lead, and from their first campaign! 🥳
This was just the first sale from their first campaign! 💰
We thrive off positive feedback! 😄
We’ve developed a low-risk, low-fee way for you to try our Facebook lead generation services. We’ll provide our full service for a single campaign.
All you have to do is send us images that you have permission to use, we’ll turn them into striking Ads.
Facebook Ads Manager has loads of confusing targeting settings. You’ll have more time in your studio whilst we set up your campaigns for you.
After capturing thousands of leads, we know how to write the perfect Ad copy for your target audience.
To reduce the risk even further, we offer a no-leads guarantee. If we fail miserably and you don’t receive a single lead, we’ll refund your £99.
If we’ve peaked your interest and you simply want to find out a little more, then please complete our form and we’ll arrange a time to speak.
Results are what you’re looking for so here are real screenshots from communications with clients and from within Ads Manager. All calculations are based on a 20% lead-to-booking conversion rate, however, estimated returns are based on each individual client’s average customer spend.
Campaign Type: Cake Smash
30 leads
Cost-per-lead: £7.03
Total campaign cost: £210.95
6 bookings
Estimated Return: £4,800
Campaign Type: Maternity / Bump
92 leads
Cost-per-lead: £13.75
Total campaign cost: £1,265.44
18 bookings
Estimated Return: £14,400
Campaign Type: Dog Portraits
195 leads
Cost-per-lead: £4.20
Total campaign cost: £818.57
39 bookings
Estimated Return: £78,000 (yes, you read that right!)
Campaign Type: Boudoir
35 leads
Cost-per-lead: £6.67
Total campaign cost: £233.39
7 bookings
Estimated Return: £5,600
Campaign Type: Dog Portraits
124 leads
Cost-per-lead: £5.30
Total campaign cost: £657.25
25 bookings
Estimated Return: £19,840
Campaign Type: Newborn and Baby
164 leads
Average cost-per-lead: £9.72
Total campaign cost: £1,595.31
33 bookings
Estimated Return: £49,200
End of November figures for this client…
29 shoots
£25,493 sales
£879 average sale
29 bookings in December
29 bookings in January
5 bookings in February
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